[tuyere Research Company] consumption has led to a pick-up in the advertising market. This head media company has continuously popular styles and attractive brands in the second quarter, and AI has been fully established in the company to reduce costs and increase efficiency.

The total social zero growth rate of 12.7% year on year in May led to a pick-up in the advertising market. The head media company continued to be popular in the second quarter, holding dozens of head variety IP, and the current AI cost reduction and efficiency has been fully landed in the company.