Ministry of Agriculture and Village: support poverty alleviation areas to build regional public brands

According to the website of the Ministry of Agriculture and villages, the General Office of the Ministry of Agriculture and villages issued the implementation Plan for supporting the Development of Regional Public Brands in Poverty Alleviation areas (2023-2025). Among them, it is pointed out that by 2025, the ability of brand building in areas out of poverty will be significantly improved, the market share and premium capacity of brand products will be significantly increased, and the role of brand guidance in improving industrial quality, efficiency and competitiveness will be significantly strengthened. build 50 high-quality, distinctive and dynamic regional public brands, and create 200 regional public brands with certain popularity and influence. We will promote the cultivation of 300 core authorized enterprise brands with market competitiveness and 600 brands of high-quality agricultural products with characteristics, and promote the construction of a number of brands of agricultural raw material bases with high quality and strong supply capacity.