[Samsung Electronics and Naver plan to join hands to build generative AI and AI chips or release in the second half of this year] South Korea's two major technology giants, Samsung Electronics and Naver, have agreed to jointly develop a generative AI for enterprises to compete with ChatGPT and other tools. It is reported that the targets of the two companies will be released as early as October. Under the AI partnership, Naver, South Korea's largest online and search engine operator, will obtain semiconductor-related data from Samsung to create a generative AI, which will be further enhanced by Samsung. Once developed, the Korean-language AI tool will be made available to Samsung's device solutions division, including its semiconductor business, according to people familiar with the matter. After actual testing, Samsung plans to expand the use of the tool to other businesses, including the device experience division responsible for smartphones and home appliances.